Lessons From 500 of the World's Best Unknown CompaniesBook - 1996
Hidden Champions reveals the strategies & practices of hundreds of low-profile high-performance German companies. How do these companies--small- & mid-sized niche firms like Brita, the world leader in point-of-use water filters--do it? They are all great innovators; many have created their own markets. They have expanded a narrow product focus to meet the needs of customers around the world. They avoid outsourcing, diversification, & strategic alliances, instead creating unmatchable internal competencies. They are extremely close to their customers but have no large marketing departments. They are led by executives who are both authoritarian & participative. Their hallmark is continuity, with almost no employee turnover & an average CEO tenure of 24 years. This groundbreaking & contrarian book lends extraordinary insights into building & defending market leadership. It is a compelling wake-up call for back-to-basics management. "Offers a blueprint that most businesses would be wise to follow."
Publisher: Boston, Mass. : Harvard Business School Press, c1996.
Branch Call Number: 338. 74 SIM
Characteristics: ix, 298 p. : ill. ; 25 cm.